U.S., the most expensive spot? Anti-abortion Abortion
During the Super Bowl will air an advertisement featuring the mother of champion Tim Tebow: says that he should terminate the pregnancy. Instead he created a star, that at that time will be in the field
New York in the United States, where the abortion debate is a constant of the political, the moral admissibility of abortion will suddenly from election debates to sport through a 30-second spot that will air during the Superbowl in February - much followed the final of American football - Tim Tebow's mother, rising star of the most popular sport in the country, become the heroine of the new pro-lifer. How? Telling how the doctors had not recommended to carry out its difficult pregnancy.
"There was a risk that my son was born handicapped, but I respected her right to live," Pam Tebow said in the advertisement. "And here he is, is the most promising quarterback in the National Football League."
Titled Celebrate Family, Celebrate Life - the family celebrates, celebrating life - the ad was created by one of the largest associations of the anti-abortion, Focus on the Family, which will broadcast his message during the live broadcast of the most-watched ' year. When Sunday, February 7, the teams in Indianapolis and New Orleans will compete in Miami in the 44th final of the championship. And thanks to the incredible audience that for more than four hours will follow the broadcast, the CBS network this year will be able to pull $ 2.5 million in ad. In general, however, it is "products" much more frivolous: girls in bikini and blue-collar humor to sell cans of beer, chips, cars, jeans and the ever Coca Cola and frozen pizzas.
message Tebow, the daughter of a pastor in Jacksonville, Florida - "I asked the Lord to give me a preacher as a child, but I'm a quarterback in the house '- reports the gap the new American social reality: for the first time since 1973, when the Supreme Court legalized abortion, Gallup polls show that most people are morally opposed.
The 51 per cent (last year was only 44) now identified with the pro-lifers are against abortion and to mobilize young people in particular: the average age, according to a survey of New York Magazine, is somewhere between 18 and 29 years. "This is the generation of the entire anti-abortion American history since the Great Depression," says the author of the article, Jennifer Senior. "These young people grew up with freedom of choice today no longer believe that abortion is the right solution. "
also why pro-choice organizations, feminist groups and liberal journalists fear the repercussions of the spot aired during the Superbowl.
"For 30 seconds one hundred million Americans will be unhappy ...», wrote Gregg Dovel, a journalist of the same television network CBS. "But do not protest because that spot is against the law on abortion, but because the policy mix to our beloved sport."
Yet, the future depends on its rising star Tim Tebow by reactions against the NFL will have the announcement that "crystallizes" the thrust pro-life: after winning the legendary Herman Trophy as the best college quarterback (now attends the University of Florida Gators and play with), the twenty-two should be employed by a team of professional league. But it will be accepted, despite his pro-life position and the fact that every Sunday, not to have eyes in the glare of artificial light, the picture under the eyes, white on black, a verse of Scripture? "If a team is reluctant to hire me - said the young Tebow - perhaps not the team for me. I renounce my faith with some in exchange for a match played on Sunday. "
of Silvia Kramar (ilgiornale)
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